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Concept Film

Greenroom

A concept film for Fieldnote — a two-minute drift through a forest built to feel remembered, not filmed.

A concept film for Fieldnote — a two-minute drift through a forest built to feel remembered, not filmed.

Client

Fieldnote

Year

2024

Location

Synthetic — Forest

Runtime

02:04

Services

Creative Direction, Synthetic Environment, Cinematography, Edit, Color

Fieldnote wanted memory, not documentary. We built a forest that feels half-remembered and let the camera wander it.

Fieldnote wanted memory, not documentary. We built a forest that feels half-remembered and let the camera wander it.

Fieldnote wanted memory, not documentary. We built a forest that feels half-remembered and let the camera wander it.

01

Challenge

A meditative two-minute piece with no dialogue had to hold attention without a single real location.

02

Approach

We designed the forest for mood first — fog density, light angle, the pace of the drift — then edited to breathing, not to beats.

03

Outcome

A festival-cut concept film and a shorter brand edit, both from one synthetic build. It became Fieldnote’s most-watched piece.

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“People ask where we filmed it. The honest answer is nowhere — and that’s the point.”

“People ask where we filmed it. The honest answer is nowhere — and that’s the point.”

“People ask where we filmed it. The honest answer is nowhere — and that’s the point.”

Sam Okonkwo — Brand Director, Fieldnote

Credits

Direction — Mara Vieira, Environment — Jonas Keller, Edit & Grade — Sofia Lindqvist, Sound & Score — Theo Almeida

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